When the Holden HK was released – Australia in 1968

H Series Home

HK Holden

Cost of a new HK

  • Base sedan models started at approximately $3,800–$4,000. There was a large range of different models and trims available with the HK.
  • The HK featured bold new styling with squared lines, larger body dimensions, improved suspension, and more refined interiors
  • It also introduced luxury-oriented trims, including Premier models, and more powerful 6-cylinder engines
  • The HK was designed to appeal to families, professionals, and those seeking a more sophisticated driving experience
  • The HK Holden was a pivotal car in Holdens history. It would be more or less the Holden that kick started the performance era for Holden. It was the first Holden to be available with a V8 as well as introducing the Monaro. It would also introduce the Brougham luxury variant.

Average wage

  • Average weekly wage: about $50–$55
  • Average annual wage: roughly $2,600–$2,860

Average house price

  • Around $12,000

Price of petrol

  • About 10 cents per litre

Prime Minister

  • John Gorton (Liberal Party)

Population of Australia

  • About 12.3 million people

Top-grossing movie

  • 2001: A Space Odyssey, Planet of the Apes

Top song

  • Hey Jude by The Beatles topped Australian charts

Significant world event

  • Vietnam War continued to escalate, affecting domestic politics and society
  • Cultural shifts in music, fashion, and media were influencing lifestyles globally

Popular TV / radio in Australia

  • Skippy the Bush Kangaroo, Homicide, and Bandstand were popular
  • FM radio and youth-oriented music programs were gaining influence

Significant Australian news story

  • Suburban expansion, rising car ownership, and industrial growth dominated headlines
  • The HK Holden reflected Australia’s demand for larger, stylish, and more luxurious family vehicles

Interesting comparisons

  • The HK Holden cost roughly 1.5–1.6 years’ average wages, slightly more premium than previous models
  • The average house cost about 4.5–5 years’ wages
  • Filling a ~45L tank cost roughly $4.50
  • A week’s wages could buy roughly 500 litres of petrol
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